SellSmart Real Estate announced this month that it has completely revamped its website into an exciting new franchise office support and communications hub. Having gone live in the first week of March 2006, the website features Consumer Savings Calculators and Office Locator functions to channel today's demand for premium savings with reduced commission, to the growing number of SellSmart franchise offices.
The dramatically fresh, new design is only the first of several phases.
SellSmart Real Estate also intends to achieve a strong traffic flow through Internet marketing and links that connect consumers to their franchise offices. Affiliate brokers and agents will enjoy comprehensive back office support through a control panel, with an entire section devoted to training. The next phase will focus on building the brand, by creating and offering website templates to all franchise offices, which will have the branded look and feel of a SellSmart website. Consumers will know instantly that they have
entered a trusted partner in the real estate industry when they visit a
franchise site.
The final phase will be to provide an online transaction management system as a parallel program that will appear to integrate seamlessly between the corporate and franchise office sites. A tiered system will allow regional sales and area development managers to access all their offices and obtain summaries on demand.