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Curves
Priority development : International
Countries/Regions already covered : North America, Argentina, Australia, Bolivia, Brazil, Chile, Colombia, Costa Rica, Cyprus, Denmark, Ecuador, El Salvador, Finland, France, Germany, Greece, Guatemala, Honduras, Iceland, Ireland, Israel, Italy, Jamaica, Japan, Malaysia, Netherlands, New Zealand, Nicaragua, Norway, Panama, Peru, Philippines, Portugal, Russian Federation, Saudi Arabia, South Africa, Spain, Sweden, Switzerland, Thailand, Turkey, United Arab Emirates, United Kingdom, Venezuela, Vietnam, Dominican Republic, Bahamas
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Curves is the first fitness and weight loss facility to offer a 30-minute exercise program designed for women.

ONE-STOP FITNESS AND WEIGHT LOSS...SAME PLACE, SAME PRICE
Conventional exercise and weight loss facilities are across the street from each other. Successful permanent weight loss requires both. We're the force in providing affordable, one-stop exercise and nutritional guidance.

A COMMUNITY OF SUPPORT
The majority of women, whether in shape or not, prefer to exercise in an environment comfortable for women.

30-MINUTE TOTAL FITNESS
With our unique Curves Workout, members warm up, perform strength and cardiovascular training simultaneously, cool down and stretch in just one half hour.

CURVES WEIGHT LOSS PROGRAM
Our Permanent Results Without Permanent Dieting method is changing the way the World diets. By increasing metabolism following weight loss, members eat healthfully and abundantly, rather than diet forever.

PROVEN SYSTEM
Our easy-to-learn methods and systems are innovative and proven. You will be trained and confident with all phases of your franchise operation.

BUSINESS OWNERSHIP
Reaching your full potential is often best done by working for yourself. If you have the desire, work ethic and attitude, this may be the right opportunity.

SUCCESS BY DESIGN
The Curves Workout, dressing rooms and consulting areas require 100 to 170 square meters. This efficiency allows most locations to be profitable with as few as 200 members.

OFTEN COMPETITION FREE
Conventional women's facilities require cardiovascular areas, weight rooms and wet areas, and must have hundreds of members to succeed. Curves facilities go where no one has gone before.


Cost & Fees for : United States
Franchise Fee : 31,9K - 39,9K
Personnal investment : -
Total investment : 38,4K - 53,5K
Royalty fee : 5%-6%


Over 27 years ago, Curves founder Gary Heavin dropped out of a pre-med program he could no longer afford. He took over a failing health club in Houston, Texas, and began to provide fitness services that would prevent illness. At age 25, he owned six successful women-only fitness centers and was providing weight loss guidance to thousands of women through group meetings. By age 30, Gary had built a fitness center chain with 17 locations and then... he lost it all. As he rebuilt his business and personal life, Gary applied many lessons he learned from both his successes and failures.

He and his wife Diane, opened the first Curves in Harlingen, Texas, in 1992. This new concept of 30-minute fitness, strength training, weight loss guidance and a comfortable environment designed for women, was immediately successful. Diane had a passion for exercise and the experience of an advertising executive. They realized that women across America would benefit from the Curves program. Together they began to franchise this wonderful concept and opened the first franchise in 1995.

At the end of the first year, there were 50 franchise locations. Curves reached 1,000 locations within 36 months and 9,000 locations in just nine years. Curves is listed in Guinness World Records as "The World's Largest Fitness Center Franchise." Entrepreneur Magazine named Curves "The Number 1 Best New Franchise" two years in a row. They also named Curves "The Number 2 Best Franchise" overall and "The Number 1 Fastest Growing Franchise" in their January 2003 issue. Curves is now located in all 50 states, Canada, Mexico, Australia, New Zealand, South America, and Europe serving over 4 million women.

Gary holds a degree in Health and Nutrition Counseling and his most recent book, Curves, is a bestseller. Published by Penguin/Putnam publishing, it will be available in bookstores around the world.

Gary and Diane attribute Curves' success to the biblical principles on which their business is based. "The biblical laws of integrity, service, unity, use, reciprocity and responsibility have guided us as we've made those decisions on which this company was built."

Curves is an organization built on a solid foundation of values. The Curves franchise family attracts solid and diverse people, many of faith, who are passionate in their concern for the welfare of other people.


Let Curves' 30-minute fitness help you acquire the habit of exercise.

Curves uses hydraulic resistance.
There are no weight stacks to manage or change.
Safe, accommodating resistance keeps you moving smoothly and safely around the circuit.
You push, then pull, rather than lift and lower weights. This reduces the potential for soreness and injury.
A safe, load-bearing activity helps to maintain bone density and fight osteoporosis.
Strengthening muscles provides joint stability and is a crucial part of arthritis treatment.
Curves offers strength training that women can do.

The Curves workout is a complete workout including all five necessary components:

Warm-up
Aerobic exercise
Strength training
Cool down
Stretching

WARMING UP
and cooling down allows your body to safely adjust to the stress of exercise.

AEROBIC EXERCISE
allows you to burn body fat and to improve your heart, lungs and vascular system.

STRENGTH TRAINING
will protect and increase lean tissue, which raises metabolism and protects bone density.

STRETCHING
Enhances the quality of movement and the integrity of joints.


TRAINING
We assume that franchisees have no experience or knowledge in the operation of a fitness and weight loss facility. Consequently, we'll provide you with materials, text books and systems manuals at Club Camp, our comprehensive classroom training program held almost every month in Waco, Texas. For five days, expert instructors will teach you nutritional guidance, exercise physiology, sales and marketing, and general business. You'll be certified as a Curves Workout Personal Trainer, and you'll leave confident with the tools to safely and effectively operate your Curves franchise.

SUPPORT
At our expense, we'll send one of our expert mentors to assist you with your grand opening and work with you for the first four days of your franchise operation. The mentor will show you how to handle phone calls, sell memberships, teach the Curves Workout System and provide weight loss guidance. By the end of the week, your Curves franchise will be up and running.

ON-GOING SUPPORT SERVICES
Newspaper ads, internal and external promotions to generate business, and ideas to better service your members are available on a secured Web site designed and maintained especially for Curves franchisees. There are also regional training meetings and an annual convention for all franchisees. With Curves' premier franchise services, you'll be in business for yourself, not by yourself.


Business Experience:
- Financially stable

Curves
Matthew Damele - Director of Franchise Development
Schwertstrasse 1 - CH-8200 - Schaffhausen - Switzerland

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