Priority development : International
Countries/Regions already covered : Canada, Guatemala, Indonesia, Ireland, Italy, Kuwait, Malaysia, Mexico, Netherlands, Peru, Philippines, Poland, Saudi Arabia, Spain, Thailand, United Arab Emirates, United Kingdom, United States, Venezuela

Mad Science® is the world’s leading science enrichment provider. We deliver unique, hands-on science experiences for children that are as entertaining as they are educational. Mad Science is proud to introduce millions of children to a world of discovery while sparking their imagination. Mad Science encourages scientific literacy in children in an age when science is as vital as reading, writing and arithmetic.

Mad Science® is on a mission to spark the imagination and curiosity of children by providing them with fun, interactive and educational programs that instill a clear understanding of what science is really about and how it affects their world.

During the company’s formative years, Ariel and Ron discovered that interactive activities are the best way to stimulate children’s curiosity, and children love them! Mad Science’s programs at the Y soon led to programs at other community centers, which led to after-school programs and workshops in local schools, and science-themed special events held around the city. The brothers then developed “edu-taining” Mad Science birthday parties. Within a few short years, thousands of Montreal children were enrolled in Mad Science programs.

Mad Science had grown from a hobby to a passion and from a passion to a thriving business. The brothers registered the name “The Mad Science Group” in March 1990, with the “Group” added in hopes that Mad Science would one day become a family of education, entertainment and production companies serving children, parents and communities around the globe.

In August 1993, the company moved from the owners’ home to its first suite of offices. The Mad Science Group started developing new markets and products, and by 1994, Mad Science was providing Royal Caribbean Cruise Lines with popular science shows for young passengers.

With Mad Science dominating the market for enrichment programs in Montreal, Ariel and Ron were receiving requests from parents, teachers and organizations around North America who wanted Mad Science in their cities. The next step was clear: franchise the Mad Science concept.

In 1995, offices were opened in Toronto and Miami. By the end of 1996, 28 Mad Science franchises were operating across North America.

Mad Science Productions, the Mad Science Group’s stage show division, was launched in 1997, and within a year, the company was providing highly-successful large-scale theatrical shows to amusement parks, theme parks and fairs across the continent. The winner of multiple awards and accolades every year since its inception, Mad Science Productions has been delighting international audiences with its entertaining and educational shows.

With 86 franchises operating around the world in 2000, Mad Science began establishing strategic corporate partnerships. Leveraging its experience and growing brand strength, the company joined with Scholastic to produce, publish and distribute a series of 12 books under the Mad Science brand which would go on to sell more than 1 million copies. Working with the State of Florida, Mad Science developed a tobacco awareness program, and with L’Oreal, developed a sun safety program.

Today, the Mad Science Group is a family of education, entertainment and production companies serving children, parents and communities around the globe. Throughout its prolific growth, the company has remained dedicated to its many stakeholders—children, parents, educators, franchise owners and staff—and to its mission: to spark the imagination of children everywhere.

Mad Science provides a unique assortment of hands-on programs, live presentations, theatrical productions and innovative products. We operate a franchise system of global scale, mount and tour large-scale Mad Science theatrical productions, and build partnerships designed to bring value to everyone. Our products and services are delivered through an extensive distribution network that serves every major North American market and 20 countries worldwide.

Training & Support
Mad Science Area Developers receive a comprehensive ten-day on-site training to help them set up their new business. Our unmatched training program, support and technological tools will enable Area Developers to sell, schedule and deliver programs by the end of their training.

This on-site training is just the start of the extensive franchise support that Mad Science Area Developers enjoy. Their support also includes exhaustive materials, training, videos and the personalized assistance of their account manager, all of which are at their service throughout the life of their contract.

COMPREHENSIVE INITIAL TRAINING
Ten-day on-site training for your pilot office: An international account manager will help you formulate and implement marketing and advertising strategies that generate immediate exposure for your business. Your pilot office must be well-organized and staffed by qualified personnel. Your international account manager will follow a customized training agenda to help you organize your office, train your staff, and deliver the first Mad Science presentation in your territory.

Eight-day on-site training for each of your next two offices: With your pilot location running successfully and a consensus that you are ready to open an additional office, Mad Science corporate will send your International Account Manager to assist you with the opening of both your second and third offices. This unmatched support ensures that staff members at your next two offices receive the same expert training that you enjoyed, at no additional cost.

Business Experience:
- Industry experience
- General business experience
- Marketing skills

Mad Science Group, The
Joel Lazarovitz - Franchise Sales
8360 Bougainville St., #201 - PQ H4P 2G1 - Montreal - Canada