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Rocky Mountain Chocolate Factory
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Countries/Regions already covered : Canada, United Kingdom, United States
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Rocky Mountain Chocolate Factory, Inc. is dedicated to becoming the premier Chocolatier in the United States and the world through a strong commitment to product excellence and the expansion of its franchise system, which can create an exciting business opportunity for the would-be entrepreneur. Rocky Mountain Chocolate Factory, Inc. is a publicly held corporation (symbol: RMCF) that was founded in 1981 and has been franchising since 1982.


- Established 1981, Durango, Colorado USA
- 311 stores in operation as of 3/15/06
- Publicly traded on the NASDAQ Exhange. Symbol: RMCF
- President and Chief Executive Officer: Franklin E. Crail
- Chief Operating Officer/Chief Financial Officer: Bryan J. Merryman
- Senior Vice President-Sales and Marketing: Edward Dudley
- Senior Vice President-Franchise Development: Gregory Pope
- Vice President-Creative: Jay B. Haws


We at Rocky Mountain Chocolate Factory, Inc. take a special pride in the production of our chocolates. We use only the finest and freshest ingredients in the production of our high quality products. Our factory, located in Durango, Colorado, supplies over 300 different assorted chocolates, both in bulk and packaged, as well as a variety of confectionery products such as Rocky Pop™, nut brittles and gourmet chocolate sauces. All recipes are prepared by hand and are subject to stringent quality control procedures. For the quality products we provide our retail prices are reasonable and competitive, averaging $16.90 per pound.


We at Rocky Mountain Chocolate Factory, Inc. firmly believe that your ability as an owner will be greatly enhanced by the training you receive. You and your manager (when applicable) will be required to
successfully complete a comprehensive seven-day training program at the corporate headquarters in Durango, Colorado. This training program will cover all of the areas that are vital to your store’s operation, including a step-by-step understanding of the Rocky Mountain Chocolate Factory Operations Manual, inventory and cost control, techniques, quality standards, and personnel management. You will learn in both a classroom setting and by working in our retail store.

Training continues with the opening of your store where our experienced Support Team will assist and guide you in all areas of operation to ensure a smooth store opening. All training expenses for this period are covered in the franchise fee. You are responsible, however, for expenses for transportation, lodging, and meals in transit and while in Durango for training.

After your store has opened, our Field Team will continue their support by making regular visits to each store and by staying in contact by phone. Regional conferences are held each year to concentrate on holiday marketing and merchandising techniques. In addition, our National Franchisee Convention is held every other year. Seminars and workshops on many subjects relevant to the operation of a small business are presented at that time. We provide this ongoing training to assist franchisees in operating their store.


Do you have the desire, the work ethic, and the financial capacity to own and operate a retail business? Do you have a business background, management experience or other expertise that would prove helpful? Are you unafraid of hard work? Do you like working with people and face challenges head on? Do you have a great location in mind? Understand your strengths and weaknesses when considering whether or not to own your own business.


Rocky Mountain Chocolate Factory
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265 Turner Dr. - CO 81303 - Durango - United States

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