McDonald's announced an online casting call Monday, giving customers a chance to be featured on its packaging used daily in more than 100 countries. As many as 25 winners will be chosen from consumers' entries at www.mcdglobalcasting.com, where hopefuls must submit a personal story of what they love in 100 words or less and a digital photo capturing the essence of their story. It's all part of the company's latest push behind its "I'm lovin' it" advertising campaign.
http://globalcasting.promotions.com/globalcast ...